Alex Harrison
I’m a multidisciplinary creative and strategist with a passion for using storytelling, design, and data to drive connection and change.
Whether I’m leading marketing campaigns, rebuilding websites for impact, or turning complex metrics into compelling narratives, my goal is always the same: make great work that moves people—and gets results.
I was born in Belgium into a military family and spent much of my life living across the globe. That experience shaped the way I see the world—curious, adaptive, and always searching for the next challenge. I bring that same mindset to every project I take on.
Soccer taught me grit. I played competitively my whole life, including at Lambuth University where I helped my team win a national championship. Now, I bring that same drive and team-first attitude to my work in marketing, design, and strategy.
I’ve built email campaigns that convert, websites that perform, and dashboards that drive decisions. I’ve led branding projects, launched digital products, and collaborated with teams across departments and industries. Today I lead marketing at Triplepoint Environmental, part of Axius Water, where I build the websites, campaigns and data tools that connect technical wastewater solutions with the municipal and industrial teams who need them.
Let’s build something that makes a difference.
Ten-plus years of marketing that works.
With over a decade of experience across B2B and B2C marketing, I’ve led campaigns, directed creative, and built digital systems that drive measurable results. I specialize in pairing storytelling with strategy—from website rebuilds and ad funnels to full-scale rebrands and performance dashboards.
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2025 – Present
Senior Marketing Manager
Triplepoint Environmental
- Spearhead website modernization and digital transformation initiatives, designing and developing custom websites, landing pages, and interactive experiences using HTML, CSS, JavaScript, WordPress, and AI-assisted development workflows.
- Lead multichannel demand generation campaigns across email, LinkedIn, digital advertising, industry publications, and targeted outreach, aligning technical messaging with municipal and industrial customer segments.
- Build marketing analytics and business intelligence dashboards using Salesforce, Power BI, and GA4 to evaluate lead sources, campaign performance, pipeline attribution, conversion rates, and revenue contribution.
- Develop a proprietary, data-driven wastewater market intelligence platform analyzing 1.2M+ facilities, integrating regulatory compliance data, treatment performance, funding opportunities, and geographic targeting to identify high-value sales prospects.
- Built a VBA-driven Excel tool that generates Word proposals and engineering calculation reports, cutting proposal turnaround 60%.
- Integrated Salesforce embedded forms across company sites to streamline lead capture and resource delivery in a shared six-company org.
- Manage marketing strategy and execution for major industry conferences, including WEFTEC, coordinating booth branding, promotional campaigns, lead generation, multimedia content, and sales team support.
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2023
Marketing Manager
WorkLife Partnership
Developed and executed full-funnel marketing strategy, generating 194+ MQLs and increasing lead volume by 370%. Managed multi-platform ad campaigns and rebuilt two websites, leading to a 60% rise in organic traffic. Created high-impact sales content and a Tableau dashboard for client ROI reporting.
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2022
Brand Manager
Great Western Building Systems
Led a full company rebrand and cross-channel strategy, increasing social engagement by 400% and organic traffic by 30%. Directed a team for complete website redesign and optimized paid campaigns, cutting CPC by 15% while boosting conversions by 80%.
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2014
Sr. Graphic Designer
Landau Uniforms
Directed photo and video production for product launches, including a video series with 1M+ YouTube views. Designed high-performing marketing assets for trade shows and catalogs, and collaborated with sales and product teams to align creative with business goals.
Where strategy, storytelling, and design come together.
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WorkLife Partnership
Full-funnel strategy, two website rebuilds, paid media and Tableau reporting for a workforce-support nonprofit.
Marketing Manager
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Great Western Buildings
A full rebrand, style guide, SEO and sales collateral for a steel-building manufacturer.
Brand Manager
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Urbane Icon
Launch photography, video direction, influencer content and a custom track for a new scrubs line.
Sub-brand launch
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Landau Uniforms
Product launches, photo and video, trade show and retail design for a healthcare apparel brand.
Sr. Graphic Designer
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Urbane Performance
Campaign photography, ad graphics, sales toolkits and Amazon storefronts for a performance scrubs line.
Sub-brand relaunch
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Photography
Concert, portrait, sports, studio and travel.
Photography
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Logos
Logo marks, icons and animated intros.
Identity design